The maternal and child consumption market continues to segment, with the "on-the-go scenario" becoming a key growth point for brands and services to break through. We observe that as family activities shift from indoors to outdoors, traditional infant and child products often face new challenges in portability, protection, and user experience.

Core Pain Point Analysis:

Imbalance Between Portability and Storage Efficiency: Traditional product packaging occupies too much space, limiting the amount that can be carried during outings and affecting consumers' travel plans and product choices.

Protection Trust Crisis Amid Environmental Changes: In mobile and changeable environments, any failure in the product's core protective functions (e.g., leakage prevention, skin-friendliness) can directly shake consumers' trust in the brand.

Comfort Experience Impacts Overall Word-of-Mouth: When outdoors, any minor discomfort from the product can easily be amplified, leading to baby fussiness, which translates into negative perceptions of the brand or retail channel for families.

To precisely address these market gaps, we are launching the "Portable Care" series solution, specifically designed for on-the-go scenarios, aiming to help partners jointly seize growth opportunities in this niche.

Core Value of the Solution:

Space Optimization, Enhanced Consumer Experience: The innovative portable packaging specification significantly optimizes storage efficiency. A single pack can meet the needs of a full day out, directly solving the space management challenge in diaper bags and providing consumers with an immediate sense of "effortless travel."

Reliable Protection, Strengthened Brand Trust: Integrates multiple technologies such as 360° elastic fit, three-dimensional leak-proof barriers, and smart wetness indicators to ensure stable protection for babies even during dynamic activities. Consistent protective performance is key to reducing customer complaints and building long-term repurchase.

Ultimate Skin-Friendliness, Building a Word-of-Mouth Moat: Uses ultra-soft materials mimicking natural fabrics, combined with mild skin-friendly technology, to minimize potential skin irritation from environmental changes and friction. A comfortable experience directly translates into a happier baby, becoming the most vivid word-of-mouth advertisement for the brand.

Breathable Technology for Complex Environments: Exclusive micro-porous breathable technology quickly expels moisture and heat, maintaining long-lasting skin dryness. Regardless of temperature changes, it provides a consistent comfortable experience for babies, broadening the product's application scenarios.

Collaborating for Mutual Success:

This series is not just a supplement to the product line; it is a strategic product for us and our partners to jointly develop the "on-the-go economy," serve high-value customers, and enhance brand reputation and customer loyalty. It accurately addresses the core demands of modern families for "refined parenting and effortless travel."

We now sincerely invite all channel partners to learn more about this "Portable Care" solution and jointly explore incremental opportunities within the existing market.